How to Do Keyword Research Using Free Tools (Beginner’s Guide 2025)

If you want to start a blog or establish a website in 2025, you need to know how to do keyword research with free tools. It helps you find out what people are looking for so you can write content that they will like to read. This guide for beginners will show you how to find SEO keywords for free. You’ll learn how to use free keyword tools like Google Keyword Planner that are quite useful.

AnswerThePublic and Google Trends. Even new bloggers can get more organic traffic and better search engine optimization (SEO) if they use the appropriate method. This is the first thing you need to do to get better search results and make a good content plan.

What is keyword research and why is it so important for SEO?

Keyword research is the process of figuring out what words people use to search for something on Google. It helps you figure out what your audience wants and generate content that they will like. Your blog could not show up on the search engine results page (SERP) if you don’t have it.

Good keyword approach will be very important for search engine optimization in 2025. You need to match your content with user search intent. This boosts your organic traffic and helps you build your business online without spending money on adverts.

There are three types of keywords: short-tail, long-tail, and informational.

Infographic showing short-tail, long-tail, and informational keywords with examples and search intent visuals for SEO beginners.

Short-tail keywords are quite broad and only have one or two words. They generate great traffic but high competition. Long-tail keywords are more precise and easier to get to the top of search results. “Best running shoes for beginners” is a long-tail keyword, while “shoes” is a short-tail keyword.

Informational keywords assist you answer queries. These are ideal for blogs. Using all three together will help you reach more people. Knowing these types of keywords will help you make a good content plan.

What Search Intent Means Before Picking a Keyword

The reason someone searches on Google is because of their search intent. Are they interested in buying? Did you learn something? Look for a website? This information will help you pick the proper keyword intent examples.

It’s evident what someone wants to buy when they search for “best laptops under $500.” But “what is RAM” implies that they want to know more. When you match your content to the user’s intent, it improves their experience (UX) and develops trust.

How to Use Google Search Suggestions for Keyword Ideas

When you type something into Google, it gives you suggestions. This is what Google Autocomplete does. It helps you find fresh keywords by looking at real searches.

After you press enter, go to the bottom of the page. You’ll notice “searches that are related.” These provide you even more ideas for keywords. This free approach is powerful and rapid.

Google Keyword Planner lets you do keyword research for free.

The Google Keyword Planner is part of Google Ads. You don’t need to pay to use it. This Google keyword planning guide lets you uncover keyword search volume, competition level, and even content suggestions.

Just type in your topic, and the program will give you keyword information. Find keywords that have a lot of traffic but not a lot of competition. That’s the best place for beginners.

How to Use Google Trends to Find Seasonal Keywords

Google Trends displays how keyword popularity fluctuates over time. This makes it easier to organize content around holidays or events. You may look at keywords and discover which ones are getting more popular.

For instance, the number of people looking for “valentine gift ideas” goes up every February. Use Google Trends to help you design your SEO content and get more visitors around the holidays.

Finding out what people want to know using AnswerThePublic

AnswerThePublic is a free application that lets you see what questions people have about your subject. It turns your main term into a web of questions. This makes it easier to write useful information.

These questions might make good H2 and title headings. Google appreciates that they also match real search searches. It helps with SEO and makes your material more useful.

Use Keyword Surfer to Get Quick Answers While Looking

You can get Keyword Surfer for free on Chrome. When you use Google to search, it offers keyword traffic, volume, and suggestions on the side.

It’s perfect for rapid checking. You can access data right away without leaving the page. This makes preparing and using keywords for on-page SEO quick and easy.

Use free tools to look at the keywords your competitors are using.

Learn from your competitors to grow faster. You might use the Ubersuggest keyword tool or read blogs in your field. Check out what they are ranked for. This is what you do when you analyze your competitors.

These insights reveal where there are keyword gaps. Use them to make your writing better or more in-depth. You can even take their best SEO tips and make them your own.

How to Put Keywords in a Free Planner or Spreadsheet

After you find your keywords, put them in Google Sheets. Put them together by topic or goal. This is an approach for grouping keywords.

Make an SEO plan for your content calendar. One blog post per keyword per week, for instance. This keeps your blog going and develops momentum.

Free Tools for Finding Keywords for Your Blog and YouTube

Use TubeBuddy or Keyword Tool.io for YouTube. They show tags, volume, and information on YouTube keyword research. SEO for blogs is similar, but it focuses on text.

You may reach both readers and viewers by combining the two. These are the top free SEO tools for content creators that wish to expand without paying money.

Last pieces of advice for getting the most out of SEO without spending a dime

It takes time to do SEO, but anyone can succeed if they prepare ahead and use free tools. Keyword research, strong content, and matching search intent should all be your top priorities.

Stick to the basics, such free SEO audit tools, internal links, and useful responses. Your blog’s SEO keywords will start to rank and bring in visitors in 2025 if you work hard.

Questions and Answers

Q1: How can I do keyword research without paying for tools?

You may use free tools like Google Keyword Planner, AnswerThePublic, and Ubersuggest to come up with keyword ideas, see how many people are searching for them, and figure out what they want.

Q2: Which free keyword research tool is the best?

Google Keyword Planner is one of the best free tools for finding keywords, especially when you use it with other tools like Google Trends and Keyword Surfer.

Q3: Is the Google keyword research tool free?

Yes, you can use Google Keyword Planner for free with a Google Ads account. It gives you useful information like how many people are searching for a keyword and how many other businesses are competing for it.

Q4: Is there a Keyword Planner that doesn’t cost anything?

Yes, Google Keyword Planner is a free tool for planning keywords that was made for advertisers but is also utilized by many bloggers and marketers.

Q5: How do you do keyword research if you’re new to it?

Use free SEO tools like Ubersuggest and AnswerThePublic to get started. Concentrate on long-tail keywords with little competition that match what people are looking for.

Leave a Comment