It’s never been easier—or more fun—to start an internet store in 2025. With systems like Shopify, anyone can transform a basic idea into a real eCommerce business without having to write any code. Shopify has everything you need to start a business quickly and expand it efficiently, whether you want to sell physical goods, digital downloads, or run a dropshipping store.
This guide will show you how to set up a Shopify store from scratch, even if you’ve never done it before. We do it all, from researching products to designing them, promoting them, and helping customers. Are you ready to start a business that runs all the time? Let’s get going!
Why open a Shopify store in 2025? (Market Trends + Benefits)
The eCommerce boom is still going strong. More people than ever before shop online in 2025, and Shopify is at the top of the list.
There are more than 4 million internet stores that use this platform, and for good reason. It’s easy to use, works well on mobile devices, and works with everything from TikTok to Amazon. You also don’t need to know how to code to make a site that looks good and gets a lot of traffic.
Starting a Shopify store in 2025 is one of the best things you can do if you want to get away from your 9-to-5 job or add a second business.
Picking the Right Niche and Things to Sell
Wait a minute—don’t just sell anything right away.
Finding a specialty that makes money is the key to your success. You need a market that has:
A lot of people want it
Competition is low to medium.
Things that people want
You can find winning items in seconds using tools like Google Trends, Ubersuggest, and Sell The Trend.
Some popular niches for 2025 are:
Products for a sustainable lifestyle
AI tools and gadgets
Fitness gear for home
Things for pets
Do it yourself and crafts
What do you want to do? Pick a specialty that you love and that is easy to sell.
How to Set Up a Shopify Account in 2025 (With Pictures)
It’s easier than ever to get started.
This is how to set up your Shopify store:
Visit shopify.com
Click “Start Free Trial”
To set up your account, type in your email address, store name, and answer a few questions.
Pick a price plan (you can start with the free trial).
Boom! You just made an account with Shopify.
You now possess a brand-new online store.
Tip: Choose a name that is brief and easy to remember. Extra points if it has your niche!
Making your Shopify store seem good using themes, layout, and branding
First impressions are really important.
Shopify has both free and paid themes that are trendy and work well on mobile devices. The best themes for 2025 are:
Dawn (free and light)
Sense (excellent for telling stories)
Impulse (great for high-end brands)
Make your theme your own by adding a logo (you can use Canva or Looka to make one).
Colors and typography for the brand
Pages for Home, Shop, About Us, and Contact
Clear CTAs and high-quality pictures of the products
Make sure your store appears professional, loads quickly, and works on mobile devices.
Important Shopify Apps to Install for Growth
Your store is like your car. Apps give you a turbo boost.
These are the apps you need to expand your business:
Name of the app DSers
Best for AliExpress dropshipping
PageFly Make your own landing pages
Klaviyo
Automated email marketing
ReConvert: Sell more after the sale
Judge.me
Reviews of products
These apps make your customers’ experience, marketing, and sales funnel a lot better. Start with a few and add more as you need them.
Paying for things, shipping them, and paying taxes the right way
You need to get paid and delivery things smoothly before you can sell.
Setting Up Payment:
Go to Payments under Settings.
Turn on Shopify Payments (or PayPal or Stripe)
Put in your bank information
delivery Setup: Choose between flat pricing, free delivery, or real-time carrier rates.
You can choose between shipping within the country or to another country.
For automation, use programs like Shippo or Easyship.
Setting Up Taxes: Shopify automatically figures the regular taxes
For complex options, talk to a local accountant.
These settings keep your store legal and trouble-free if you do them appropriately.
Writing Descriptions of Products That Sell
Don’t simply tell—convince.
Your product descriptions should create a story, talk about the benefits, and address questions that people often have. This is a simple structure:
Hook (fix a problem)
Benefits are more important than features.
Proof from other people
Ask for action
“Are you sick of waking up sore after playing games for a long time?” More than 2,000 streamers around the world use our ergonomic chair to support your spine, help you focus, and keep you comfy for hours.
Use LSI keywords like “ergonomic design,” “gaming comfort,” and “built for performance” in a natural way.
How to Get More People to Visit Your Shopify Store in 2025
No customers means no sales.
Here are some ways to get people to visit your site:
Traffic that doesn’t cost anything:
TikTok Organic: Short movies that become viral and show off your product
Pinterest SEO: Works well for fashion, home, and DIY niches
Instagram Reels: behind-the-scenes, unboxing, and reviews
Get high on Google with niche-specific blog posts
Paid Traffic: Ads on Facebook and Instagram that target interests and behaviors
Google Shopping Ads: Show up right away in search results
Influencer marketing: Work with micro-influencers
For the best results, mix free and paid traffic. Start with a tiny amount, test it out, and then grow what works.
Handling Orders, Returns, and Customer Service
The sales are coming in now—great! But how you deal with orders and customer service may make or break your brand.
Filling Orders:
If you dropship, orders go straight to the supplier.
If you have stock, send it quickly by courier (DHL, FedEx, etc.).
Take care of everything with Shopify’s Order Panel.
Returns: Make sure your return policy is explicit (7 to 30 days is normal).
Be quick to respond and give store credit or refunds.
Customer Support: Include a Contact Page and live chat (using Tidio or Zendesk)
Answer emails within a day
Be honest and open to build trust.
Keep in mind that satisfied consumers are repeat customers.
Things to Stay Away From When You Start a Shopify Store
The following are the most common mistakes that novices make and how to avoid them:
Error
What to Do Instead
Picking a crowded niche
Look for small markets with devoted customers.
Bad pictures of the product
Use photographs that are clear and of good quality.
Not paying attention to mobile optimization
Check out your store on phones and tablets.
Not getting emails
Send out emails from the first day
No distinct identification for the brand
Follow the rules for color, typeface, and voice
If you stay away from these, you’ll save time, money, and stress.
✅ Last Thoughts: Begin Your Shopify Journey Now
In 2025, you don’t need to be affluent, tech-savvy, or lucky to run a successful Shopify store.
You only need:
A plan that is clear
A product that works
And a promise to do something
Begin with the 14-day free trial, use this tutorial to set up your store, and keep testing until you find what works.
Everything will change after your first sale, and it might be closer than you think.
Questions and Answers
How to set up a Shopify store in 2025?
Visit Shopify.com and click “Start Free Trial.” Then, follow the setup procedures; you don’t need to know how to code.
How to set up a Shopify store for the first time, step by step?
Pick a niche, make an account on Shopify, pick a theme, add products, set up payments, and open your store.
How much does Shopify keep from a sale of $100?
On the Basic plan, Shopify charges about 2.9% plus 30 cents every transaction, which comes to about $3.20 on a $100 sale.
Is Shopify still working in 2025?
Yes, Shopify is still working well and growing in 2025, with more features and a wider reach around the world.
How much will it cost to build a Shopify website in 2025?
Setting up a DIY store costs $0 to $50 a month, whereas hiring a professional to do it might cost anywhere from $500 to $5,000 or more, depending on what you require.